An image database of over 7,000 U.S. and Canadian advertisements covering five product categories - Beauty and Hygiene, Radio, Television, Transportation, and World War II propaganda - dated between 1911 and 1955.
Provides a insight into the American consumer boom of the mid-20th century through access to the complete market research reports of Ernest Dichter, consumer analyst and market research pioneer. The collection contains information on some familiar American brands, containing reports commissioned by companies such as Philip Morris, Chrysler, Exxon and CBS on consumer goods ranging from tobacco and broadcasting to cars and hotels.
The Film and Television Literature Index covers scholarly and technical writing as well as journalism relating to a broad array of topics in film and television. It contains indexing and abstracts for over 380 journals in their entirety and selectively within another 300.